About us

Sales Training Programs That Drive Real Results in Dubai and Across UAE

Are you ready to transform the way your team sells? At Rooftop Sales, we deliver the best sales training programs designed specifically for businesses operating in Dubai and across the UAE. Whether you’re looking to sharpen the skills of your sales executives, empower your sales manager to lead with confidence, or help your sales directors craft winning strategies, our programmes are built to deliver measurable outcomes.

We understand that every business faces unique challenges. That’s precisely why our sales training programs aren’t one-size-fits-all. From frontline sales and executive teams to senior

leadership, we tailor our approach to match your goals, industry, and market dynamics. Our methods combine practical techniques with proven frameworks that work in today’s competitive landscape.

What sets us apart? We focus on transformation, not just information. Our clients consistently report improved close rates, stronger customer relationships, and accelerated sales executive career growth within their organisations. We work with corporates of all sizes, entrepreneurs, and CEOs who want to take their revenue from where it is now to where it needs to be.

If you’re serious about building a high-performing sales culture, it starts with the right training. Here’s what you can expect when you partner with us:

Customised programmes: Tailored content for sales executives, senior sales managers, and distribution teams
Practical, hands-on coaching: Real-world scenarios and role-play exercises that stick
Expert trainers : Learn from seasoned sales professionals with UAE market expertise
Measurable results : Clear KPIs and follow-up support to track your progress
Trusted by Leading Businesses Across the UAE

Why Choose Rooftop Sales for Your Sales Training Needs?

Selecting the right training partner can make or break your investment. With Rooftop Sales, you’re working with a leading sales coaching, training, and consulting company that truly understands what it takes to succeed in the UAE market. Our programmes are designed by experts who have spent years helping businesses achieve breakthrough results. Here’s why organisations across Dubai and the Emirates trust us:

Industry-Specific Expertise

We don't believe in generic training. Our team develops programmes that address the specific challenges faced by your industry. Whether you're in real estate, FMCG, technology, or professional services, our sales program manager ensures every session is relevant and actionable for your team's daily reality.

Proven Track Record with Sales Leaders

From sales executives just starting their careers to experienced senior sales manager professionals looking to refine their approach, we've helped hundreds of sales professionals elevate their game. Our alumni consistently outperform their peers and often move into leadership roles faster than expected.

Flexible Delivery Options

We offer in-person workshops, virtual training sessions, and hybrid programmes to suit your team's schedule and preferences. Whether you need intensive bootcamps or ongoing coaching spread across several months, we adapt to your operational needs without compromising quality or engagement.

Focus on Sustainable Behaviour Change

Many training programmes provide information that's forgotten within weeks. Our approach is different. We use reinforcement techniques, accountability structures, and practical assignments that ensure new skills become permanent habits. Your sales directors will notice the difference in team performance long after the training ends.

Dedicated Support for Career Advancement:

We believe in nurturing talent at every level. Our programmes include guidance on sales executive career progression, helping participants understand what it takes to move from individual contributor to sales manager and beyond. Career growth shouldn't be left to chance – we make it intentional.

Results-Driven Methodology

Everything we do is measured against outcomes. Before we begin, we work with you to establish clear success metrics. Throughout the programme, we track progress and adjust our approach as needed. This commitment to results is why our clients return to us again and again for their ongoing training needs.

Our Sales Training Programs

We offer comprehensive sales training programs designed for different roles, experience levels, and business objectives. Whether you’re building your corporate sales team or you’re a 10X entrepreneur looking to scale rapidly, we have a programme tailored for you.

A. Sales Training Programs for Corporates and Individuals

These programmes are ideal for organisations looking to upskill their teams and individuals seeking to advance their sales executive career. Each programme combines theoretical knowledge with practical application, ensuring participants can implement what they learn immediately.

1. Sales Training for Sales Executives

These programmes are ideal for organisations looking to upskill their teams and individuals seeking to advance their sales executive career. Each programme combines theoretical knowledge with practical application, ensuring participants can implement what they learn immediately.

This foundational programme is designed for sales executives who want to master the fundamentals of selling and accelerate their career growth. Whether you’re new to sales or have a few years of experience, this training will sharpen your skills and boost your confidence.

Your sales and executive abilities directly impact your organisation’s bottom line. That’s why we focus on the practical skills that matter most: prospecting, qualifying leads, handling objections, presenting solutions, and closing deals. You’ll learn how to build rapport quickly, understand customer psychology, and position your offerings in ways that resonate.

What You’ll Learn:

Advanced prospecting techniques for the UAE market
How to qualify leads effectively and prioritise your pipeline
Mastering consultative selling and needs-based conversations
Objection handling frameworks that turn "no" into "yes"
Time management and productivity habits for peak performance

Who Should Attend:

New and junior sales executives looking to build a strong foundation
Experienced sales professionals wanting to refresh their approach
Anyone seeking to fast-track their sales executive career

2.Sales Training for Sales Managers

Moving from individual contributor to sales manager is one of the biggest transitions in a sales career. This programme equips new and experienced managers with the leadership skills, coaching techniques, and strategic thinking needed to build and manage high-performing sales teams.

A great senior sales manager does more than hit targets – they develop their people, create winning cultures, and drive sustainable growth. Our training covers everything from recruiting and onboarding talent to performance management and team motivation. You’ll learn how to coach effectively, run productive sales meetings, and use data to make better decisions.

What You’ll Learn:

Leadership principles for sales management success
Coaching and mentoring techniques that develop your team
How to set meaningful targets and manage performance fairly
Recruitment strategies to attract top sales talent
Running effective sales meetings and pipeline reviews
Using CRM data and analytics to drive decisions

Who Should Attend:

Newly promoted sales managers transitioning from individual roles
Experienced senior sales manager professionals seeking fresh perspectives
Sales directors looking to strengthen their management capabilities
Business owners managing their own sales teams

3.Distribution Channel Sales Training

Selling through distribution channels requires a unique set of skills. This programme is designed for sales executives, managers, and teams who work with distributors, resellers, dealers, and channel partners. You’ll learn how to build strong partner relationships, drive sell-through, and maximise channel performance.

Channel sales success isn’t just about managing relationships – it’s about enabling your partners to sell effectively on your behalf. Our training covers channel strategy, partner selection, joint business planning, incentive design, and conflict resolution. Whether you’re a sales program manager overseeing multiple partners or a field sales professional working directly with distributors, this programme will transform your results.

What You’ll Learn:

Channel sales strategy and partner ecosystem management
How to recruit, onboard, and enable channel partners
Joint business planning and co-selling techniques
Designing effective partner incentive programmes
Managing channel conflict and maintaining healthy margins
Measuring channel performance with the right KPIs

Who Should Attend:

Channel sales managers and account managers
Sales executives working with distributors and resellers
Sales directors responsible for channel strategy
Business development professionals focused on partnerships

B. Sales Training Programs for Entrepreneurs and CEOs

As a business leader, your ability to sell – and to build a selling organisation – directly determines your company’s success. These exclusive programmes are designed for founders, CEOs, and senior executives who want to take their revenue to the next level. If you consider yourself a 10X entrepreneur or aspire to become one, this is where transformation happens.

1. 10X Sales Mastery for CEOs

The 10X Sales Mastery for CEOs programme is our flagship training designed exclusively for business owners, founders, and chief executives who understand that sales is the lifeblood of their organisation. This isn’t about learning basic selling skills – it’s about mastering the mindset, strategies, and systems that enable exponential growth.

As a CEO, you set the tone for your entire organisation’s sales culture. This programme will help you develop a CEO-level understanding of sales strategy, team building, and revenue optimisation. You’ll learn how to hire the right sales manager and sales directors, design compensation structures that motivate performance, and create scalable sales processes that don’t depend entirely on you.

What You’ll Learn:

The CEO's role in building a high-performance sales organisation
Strategic selling: positioning, pricing, and competitive advantage
How to attract and retain top sales talent
Designing compensation and incentive structures that drive results
Building scalable sales processes and playbooks
Sales forecasting and revenue planning at the executive level
Mindset mastery: thinking like a 10X entrepreneur

Who Should Attend:

CEOs and founders who want to personally drive sales growth
Business owners scaling from startup to established enterprise
Managing directors responsible for overall company revenue
Executive leaders transitioning into roles with P&L responsibility

2. 2X To 10X Sales Mastermind

The 2X To 10X Sales Mastermind is an exclusive group coaching programme for ambitious business leaders who want to multiply their revenue over 12 months. This isn’t a traditional training course – it’s a peer-to-peer mastermind combined with expert guidance, accountability structures, and proven growth frameworks.

If your business is already generating revenue but you’re stuck at a plateau, this mastermind will help you break through. You’ll work alongside other driven entrepreneurs and receive direct coaching from our experts on sales strategy, team development, and scaling systems. Whether you want to double your revenue (2X) or achieve true 10X entrepreneur growth, this programme provides the roadmap and support to make it happen.

What You’ll Experience:

Monthly mastermind sessions with fellow growth-focused CEOs
One-on-one strategic coaching calls tailored to your business
Deep-dive workshops on sales systems, hiring, and scaling
Peer accountability and shared learning from diverse industries
Access to proven templates, scripts, and frameworks
Quarterly business reviews to track progress and adjust strategy

Who Should Apply:

CEOs and founders with existing revenue wanting to scale rapidly
Business owners ready to invest in serious growth
Leaders who value peer learning and accountability
Entrepreneurs committed to implementing what they learn

Format: 12-month mastermind programme with monthly group sessions and individual coaching
Application: Due to the exclusive nature of this programme, places are limited. Contact us to apply and discuss your eligibility.

Why Invest in Professional Sales Training?

Some businesses view training as an expense. Smart businesses see it as an investment with measurable returns. Here’s why professional sales training programs deliver exceptional ROI:

Improved Close Rates

Well-trained sales executives convert more prospects into customers

Shorter Sales Cycles

Skilled sellers qualify faster and move deals forward efficiently

Higher Average Deal Values

Trained teams are better at upselling and cross-selling

Reduced Staff Turnover

Investing in development improves retention and morale

Consistent Performance

Standardised processes reduce reliance on individual superstars

Whether you’re looking to develop your sales manager pipeline, upskill your frontline team, or become a more effective 10X entrepreneur, the right training accelerates everything.

Like What We Offer

Sales Training Across Dubai and the UAE

Rooftop Sales delivers training programmes throughout Dubai and across the UAE. We work with businesses in Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah, and Umm Al Quwain. Our flexible delivery options include:

On-site training at your premises for team convenience
Workshop venues across Dubai for immersive learning experiences
Virtual training for distributed teams and remote participants
Hybrid programmes combining online modules with in-person sessions
FAQ

Frequently Asked Questions About Sales Training Programs

For beginners, we recommend our Sales Training for Sales Executives programme. It covers all the fundamentals of professional selling, from prospecting and qualifying to presenting and closing. The programme is designed to build a strong foundation that supports long-term sales executive career growth. Our trainers work with participants at their level, ensuring everyone gains confidence and competence regardless of prior experience.

Choosing the right programme depends on your team's current skill level, your business objectives, and the specific challenges you face. If you're unsure, we offer complimentary consultations to assess your needs. We'll evaluate whether your sales executives need foundational skills, your sales manager needs leadership development, or your sales directors require strategic coaching. Contact us to schedule a discussion.

Sales training typically involves structured programmes that teach specific skills, techniques, and knowledge. Sales coaching is more personalised and ongoing, focusing on individual development, behaviour change, and performance improvement. At Rooftop Sales, our programmes combine both – you get the best elements of training and coaching together. This ensures that sales executives and managers don't just learn new concepts but actually apply them successfully in the field.

Most organisations begin seeing improvements within 30-60 days of completing a programme. However, the speed of results depends on how consistently participants apply what they've learned. Our extended programmes with coaching support tend to deliver faster, more sustainable results because they include accountability structures. Many of our clients report significant improvements in close rates and pipeline health within the first quarter.

A successful sales manager should have proven sales experience, leadership capability, coaching skills, and strategic thinking ability. Formal qualifications can help, but practical experience and ongoing professional development matter more. Our Sales Training for Sales Managers programme helps professionals develop the specific competencies needed to lead teams effectively, whether they're newly promoted or experienced senior sales manager professionals seeking to enhance their leadership approach.

10X sales growth means multiplying your revenue by ten times, not just incremental improvement. Achieving this requires transforming your mindset, strategies, and systems rather than simply working harder. Our 10X Sales Mastery for CEOs programme teaches the principles and practices that enable exponential growth. It's designed for serious entrepreneurs who think like a 10X entrepreneur and are willing to make significant changes to achieve breakthrough results.

Absolutely. In fact, small businesses often see the most dramatic improvements from professional sales training because they have fewer resources to waste on ineffective selling. When every conversation counts, having properly trained sales executives and owners who can sell confidently makes a significant difference. Our programmes are scalable and can be tailored for businesses of any size, from startups to large enterprises.

Our Distribution Channel Sales Training covers partner recruitment and selection, channel enablement strategies, joint business planning, incentive programme design, channel conflict management, and performance measurement. It's ideal for sales executives and sales program manager professionals who work with distributors, resellers, or any form of indirect sales channel. The programme addresses both strategic and tactical aspects of channel management.

Mastermind groups provide a combination of peer accountability, diverse perspectives, and shared learning that accelerates growth. In our 2X To 10X Sales Mastermind, CEOs and founders work alongside other ambitious leaders facing similar challenges. This peer-to-peer environment, combined with expert coaching, creates insights and accountability that are difficult to achieve alone. Many participants describe their mastermind experience as transformational for both their business and personal development.

Yes, absolutely. All our sales training programs can be customised to address industry-specific challenges, terminology, and sales cycles. We've worked with clients in real estate, technology, FMCG, professional services, manufacturing, and many other sectors. Before each programme, we conduct a thorough needs assessment to understand your market and tailor the content accordingly. This ensures that examples, role-plays, and case studies are directly relevant to your team's daily reality.

We understand the importance of approaching each work integrally and believe in the power of simple.

Melbourne, Australia
(Sat - Thursday)
(10am - 05 pm)
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